With the constantly evolving trends in digital marketing, it is important to keep your digital strategy in shape to ensure its effectiveness. Lucky for you, we have searched the internet to find the most recent articles to help you stay on top of things. Each of the following articles touches on the recent advancements or biggest news of digital marketing and will help you and your organization to optimize your digital marketing methods.
If you want the basics behind boosting your digital marketing presence, this article has you covered. From the suspected peak of Facebook’s reign over the social media world to the importance of omnichannel marketing, you can get a general overview of everything you need to know about digital marketing in 2020.
Do not miss out on this helpful article that explains how digital marketing trends are going to change for next year. As we all know, 2020 has been a year of unexpectedness, and every industry is being affected by it. This article will tell you a little bit more on how to adapt your digital marketing strategy to these changes.
A digital marketing action plan consists of 3 different stages: setting your goal, creating a strategy, and finalizing your campaign. This article takes you through the basics of creating an effective digital marketing action plan to help you reach the millions of internet users out there.
Amazon is constantly expanding and breaking into new industries. The company has begun to increase its focus on online advertising, and it even has Google and Facebook worried. This Forbes article talks more about why Amazon is a threat to its competitors, and why users may consider using them over other widely used companies for their ads.
Microsoft has announced a new website analytics tool that shows what users are doing while they browse your site. The tool is privacy-focused so it won’t violate any privacy policies. It is a great way to understand how people are viewing your site; capturing engagement methods, website performance data, and information on improving different pages. For more specifics on different features that the tool offers and how to use it, read the article linked above.
Need help with improving your digital marketing content or interested in learning what Solstice Digital can do for you? Contact us today!