As the first full week of May comes to an end, The Solstice Digital Team offers what we believe to be the best of digital marketing from around the web. This week we cover topics on how you can improve your website’s content and SEO strategies. Wrap up these final few weeks of spring by becoming an expert in digital marketing yourself!
There’s no secret to creating quality content. By keeping user intent in mind while generating content, you can create content that search engines consider to be valuable. Search engines such as Google acknowledge content that addresses the searcher’s intent. Read more to find out how you can create content that makes both search engines and people happy.
Testing ads across multiple different social media platforms is a great way to strengthen your social media marketing strategy. Facebook and Twitter may be great traffic sources, but smaller-scale social media platforms should not be overlooked. Read more to find out which social media networks you should be advertising on to better your social media marketing efforts.
As many digital marketers may know, it is extremely important to continuously update your SEO strategies and tactics. With this being said, SEOs should consider automation to keep up with Google’s visual and voice search scope. Find out how to incorporate real-time SEO in any digital marketing strategy to improve your SEO results.
People often make the mistake of removing old content from their site that did not perform as well as they had hoped. A more strategic approach is to repurpose your old content to give the content the boost it needs. Learn more about these fundamental actions you can take to recycle any old content and increase its performance.
As an entrepreneur, there are many aspects you need to consider when starting your own business. One aspect that should not be neglected is creating an SEO strategy for your new business. SEO is a powerful tool that can help your business hit the ground running. Read more to find out why you need to invest in SEO and why it matters for every startup.
Creating content and perfecting your SEO strategy can take up a lot of your time and effort. Luckily, the Solstice Digital team is comprised of experts who are here to help. Check out the multiple digital marketing services we offer clients.
To find out how we can best serve your digital marketing needs, contact the Solstice Digital team. Happy Mother’s Day to those who are celebrating!